Website Revamp: Energy Bill Aid Process

The Challenge: Collaborate with multiple teams to make the energy bill assistance site easier to understand and navigate.

The Approach: Consult with the customer experience team to learn the top pain points. Then ease the customer journey by reorganizing the site around two crucial questions: Is your bill past due? Do you need ongoing help?

The Results: A cleaner, clearer energy assistance site that helps customers through a stressful time — and makes all the internal teams happy.

My Contributions: Writing, editing, image selection, production management.

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